WHITE PAPER 5 Member Engagement

Enhancing membership benefits and increasing engagement is crucial for veterans organizations like the United States Submarines Veterans, Inc. Here are five ideas to offer valuable benefits and boost member engagement:

1. Educational Resources and Workshops:

Provide access to educational resources and workshops that cater to the needs and interests of your members. Topics can include veterans’ benefits, financial planning, job transition assistance, and submarine history. Hosting informative workshops or webinars can help members acquire valuable knowledge and skills.

2. Networking Opportunities:

Facilitate networking opportunities both within your organization and with external partners. Create events or online platforms where members can connect, share experiences, and build professional relationships. Encourage mentoring programs where seasoned veterans can guide newer members.

3. Exclusive Discounts and Perks:

Partner with businesses or organizations to offer exclusive discounts and perks to your members. This can include discounts on travel, shopping, entertainment, or services. Highlight these benefits as part of the membership package to attract new recruits and retain existing members.

4. Community Involvement and Volunteering:

Organize community service projects and volunteering opportunities. Encourage members to participate in activities that make a positive impact on their communities. This not only fosters a sense of purpose but also showcases your organization’s commitment to giving back.

5. Recognition and Awards:

Establish a system for recognizing and honoring the achievements and contributions of your members. This can include awards, certificates, or mentions in newsletters or on your organization’s website. Recognizing members’ dedication and accomplishments can boost morale and encourage continued engagement.

Bonus Idea: Member Portal and Resources:

Create a members-only online portal or resource library where members can access exclusive content, documents, and tools related to submarine service, veterans’ benefits, and more. This centralized hub can serve as a valuable resource and a reason for members to stay engaged with your organization.

Remember to regularly communicate these benefits to your members through newsletters, social media, and other channels. Highlight the value of membership and how it can positively impact their lives. By continuously improving the benefits you offer and actively engaging with your members, you can enhance recruitment and retention efforts for United States Submarines Veterans, Inc.